SEO doesn’t have to be complicated. A handful of consistent on-page habits can meaningfully improve how well your WordPress site ranks on Google. Here’s a simple checklist to run through on every page and post.
1. Title Tags & Meta Descriptions
Every page should have a unique, keyword-relevant title tag and a meta description that clearly explains what the page offers — this is often the first thing people see in search results.
2. Header Structure (H1/H2)
Use one clear H1 per page and organize the rest of your content under logical H2 and H3 headings. This helps both readers and Google understand your content’s structure.
3. Image Alt Text
Every image should have descriptive alt text that includes relevant keywords naturally. This helps with accessibility and gives Google more context about your page.
4. Internal Linking
Link relevant pages and blog posts to each other. This keeps visitors on your site longer and helps Google understand which pages are most important.
5. Mobile-Friendliness
Google primarily uses the mobile version of your site for ranking, so a responsive, easy-to-navigate mobile layout is no longer optional.
Small, consistent SEO habits add up over time. Want help auditing your website’s SEO? Get in touch and I’ll take a look at what’s working and what’s missing.
